Value Proposition 3D helps you design, develop and deliver innovative and competitive product or service proposition
Design, Develop and Deliver your customer value proposition
Build innovative and competitive products for your business
to improve conversion, reach new customers and drive loyalty
My Mission
People know me for being successful at helping startups to scale up, and mature businesses to adapt to the possibilities offered by technologies to improve or re-invent their offering to gain new customers and build loyalty.
And with over 20 years of experience, as a Product and Marketing Strategy director I have had the privilege of being an integral part of the successful journeys of brands such as Zipcar, Eurostar, Avis, Deliveroo, EE and Carphone Warehouse.
Value Proposition 3D Ltd’s focus is to continue this high caliber, valued contribution and a total pursuit of excellence ethos for the clients we serve. Hence, our mission is to couple our client’s aims and objectives with our expertise in defining, developing and delivering to customers enhanced products and dynamic/delightful customer experiences which will enable them to always choose you.
Who is this for?
For many businesses, the marketing question has become about the "WHAT" - what to offer to our customers. not just the “HOW” - how to market it: What new features and benefits should your product or service offer to compete effectively in a shifting marketplace disrupted by new technology and new entrants, and also to open new growth opportunities? Value Proposition 3D can help:
Digital first Start ups in need to differentiate against rapidly emerging me-too’s
Mature product and services providers disrupted by new entrants and technology
Scale up businesses meeting new competitors or adapting to different customers when expanding in new market
Strategy agencies supporting such clients to take strategy a step further into implementation
Design and advertising agencies briefed by such clients, to help gain clarity of the value proposition in the briefing stage.
The right support package.
Why spending on day rate consultancy without guarantee of a valuable outcome when you have a finite budget?
Together, we identify the phase of the project to progress with a set time and budget to complete measurable and tangible outcomes
Design: Interrogate customer and transaction data and plug knowledge gaps with market research and experiments to emerge a clear value proposition.
Develop: Generate detailed sets of requirements and prioritisation roadmaps
Deliver: Deploy a full go-to-market launch support plan
About me and The GTM Network.
I offer a structured, data led approach honed as product strategy, marketing and proposition director with a record of delivering value proposition transformation with companies and brands such as: Avis, Zipcar, EE/T-Mobile, Dixons Carphone, Stella Artois and Cadbury.
Value proposition 3D also offers access to The GTM Network, a network of highly skilled professionals demonstrating 10 year+ experience and thought leadership in every aspects of Go-To-Market.